Role: Creative Director and Motion Designer
1st Global
1st Global was in need of an animated logo for a conference opener and I was approached for development. After seeing the logo, my first thought was it seems rather challenging. Count me in!
I went to work, thinking of creative ways that I could bring this oddly shaped logo to life. After embracing the unique design of the logo, I began to envision a logo animation that would start with very tight camera shots showing parts and pieces of this logo, rotating and locking into position almost like a Rubik's cube.
The animation was built entirely in Cinema 4D. Enjoy!